Sofia Martinez-Chen is a social media strategist and digital communications specialist with expertise in multicultural audience engagement and sustainable brand storytelling. She joined Stichting Marlin Yard in 2025, leading social media strategy, content creation, and digital community building for the foundation’s Caribbean and Netherlands-based initiatives. Sofia is instrumental in amplifying SMY’s mission across platforms, developing campaigns for the Caribbean Eco Token (CARET), HAICI School for Agriculture, and the Caribbean Impact Market (CIM).

Her mixed Caribbean-Asian heritage brings authentic cultural insight to cross-platform strategies that resonate with SMY’s diverse international audience. Sofia specializes in creating compelling narratives around sustainability, community development, and social impact that drive meaningful engagement and support for SMY’s projects.

Her approach combines creative storytelling with data-driven strategy, making her uniquely positioned to translate complex sustainable development concepts into accessible, engaging content that builds communities and drives action across the Caribbean diaspora and sustainability networks.